“I think my website looks okay, but
it doesn’t do anything for my business, said one Anne Arundel businessman.”
Business owners know they need a website to make potential
clients aware of their goods and services, but after that they are not sure
what to do. They had best find out quickly, because the sales landscape is
changing rapidly.
In
business to business (B2B) sales, changes have been especially dramatic. Mary
Shea, Principal Analyst, Forrester.com reports the following statistics:
·
92% of B2B purchases, start with a web search
·
90% of executives in B2B sales won’t take a call
from someone they don’t know
·
73% of millennials are involved in making
purchasing decisions for their company
Many
business people have a feeling of desperation as they see the business they
thought they knew well changing so dramatically. That’s why they look to
experts like Michael Carico of AbleSpark in Crofton, Md. “I help business
people put their website to work for them,” he said. “I add the infrastructure
necessary to answer their customers’ questions and transact e-commerce among
other things.”
Rather than taking a cookie cutter
approach, Carico meets individually with his customers to tailor the site to
the specific needs of their business. “We
are passionate about building solutions that allow each
client to achieve their own personalized goals,” he said.
Carico
believes that follow up is essential to help make each customer’s site a
success. “Our team is dedicated to making sure that our client’s solutions stay
safe, secure, and up-to-date.”
For more information about AbleSpark, go to www.AbleSpark.com, call
443-302-4008, or email info@ablespark.com.
